Advanced Search Engine Optimization (SEO) Certification Program Course

Advanced Search Engine Optimization (SEO) Certification Program Course

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Enhance your skills and stay ahead in the ever-evolving field of SEO | Master the art of advanced search engine optimization with Henry Harvin® comprehensive certification course | Gain in-depth knowledge of advanced techniques to rank higher in search engine results and drive organic traffic to your website | Learn advanced keyword research, content optimization, technical SEO, and link building strategies | Become an expert in analyzing website performance, implementing effective SEO strategies, and increasing online visibility | Enroll now and become a certified SEO professional

Starts In 7 day

26 Feb 2024

Learning Period

132 Hours

Placed Learners

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Accreditations & Affiliations

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There's a reason that 95% of our customers undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Advanced Search Engine Optimization (SEO) Certification Program Course

Key Features

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10 in 1 Benefits

Training + Projects + Internship + Certification + Placement + E-learning + Masterclass + Hackathons + Gold Membership 

 

 

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Integrated Curriculum

The curriculum of the Advanced SEO Course is exclusively designed in a structured & coherent manner to meet the requirements of the learners.

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100% Practical Training

Gets Hands-on training on advanced SEO system functions + Learn with Projects + Focus on Learning While Doing + Popular GCAO Pedagogy

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Expert Trainers

Get trained directly by domain-specific industry experts to polish your existing knowledge and skills in Search Engine Optimization (SEO)

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1-year Gold Membership

Once enrolled at our Digital Marketing Academy, attend various batches with different trainers during the membership period without extra charges.

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24x7 Learner Assistance and Support

Full-time access and support to resolve your technical queries and doubts. Get Free Access to E-learning Portal and future updates.

 

Upcoming Cohorts

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

About the Advanced Search Engine Optimization (SEO) Certification Program Course

Advanced Search Engine Optimization (SEO) Certification Program Course

Henry Harvin® Advanced Search Engine Optimization (SEO) Certification Course is the ultimate program tailored for individuals seeking to become masters in the art of SEO. Led by industry expert Henry Harvin, this course offers a comprehensive curriculum that covers advanced techniques and strategies to optimize website rankings and drive organic traffic. With a focus on practical learning, you will gain hands-on experience in conducting keyword research, optimizing website content, and implementing effective link-building strategies. Join this transformative Certification Program and unlock the secrets of successful SEO with Henry Harvin's Advanced Search Engine Optimization Certification Course.

Who Should Enroll ?

  • Marketing professionals 
  • Business owners 
  • Digital marketers 
  • Managers
  • Consultants
  • Aspirants seeking career/salary growth

9 in-1 Benefits

  • Training: 132 Hours of live Two-way interactive online sessions
  • Projects: Facility to undergo projects in the related fields of Keyword Research, Website Management & Optimization, and many more
  • Internship: Get Internship Support to gain experiential learning
  • Certification: Get Course Completion Certification of Advanced Search Engine Optimization (SEO) Certification Program Course from Henry Harvin®  a Govt of India recognized & Award-Winning Institute
  • Placement: 100% Placement Guarantee For 1-Year post successful Completion 
  • E-Learning: Free access to E-learning Portal, video content, assessments, and future updates.
  • Masterclass: Access to 52+ Masterclass Sessions for soft skill development
  • Hackathons: Free Access to #AskHenry Hackathons and Competitions
  • Membership: 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Advanced Search Engine Optimization (SEO) Certification Program Course.

Trainers at Henry Harvin®

  • Most renowned industry experts with 15+ years of work experience and recognized by various organizations over the years for their work.
  • Have been invited to 350+ keynote classes for the Advanced Search Engine Optimization (SEO) Certification Program Course.
  • Have delivered 510+ lectures and are currently enlisted as domain experts with Henry Harvin® Digital Marketing Academy

Alumni Status 

Become a part of the Elite Digital Marketing Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide.

Gold Membership Benefits 

  • Avail 1-Year Gold Membership of Henry Harvin®  Digital Marketing Academy that includes E-Learning Access through recorded Videos
  • Free Masterclass Sessions access.
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 4,60,000+ Alumni across the globe.
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the training

Learning benefits

  • Earn globally recognized Certification 
  • Comprehensive understanding of Search Engine Optimization and trends.
  • Master advanced keyword research for targeted traffic
  • Optimize website content for better search engine rankings
  • Understand technical SEO and website optimization
  • Develop effective link-building strategies for organic growth
  • Analyze website performance and track progress with analytics tools
  • Stay up-to-date with algorithm updates and industry trends
  • Boost online visibility and drive more organic traffic
  • Development of critical problem-solving skills
  • Access plenty of Job opportunities and build your career in International Companies

Recognitions of Henry Harvin® Education

  • Winner of Top Corporate Training Award, Game-Based Learning Company of the under 40 Business World Award
  •  Affiliated with the American Association of EFL, Ministry of Corporate Affairs, MSME, UKAF, UKCert, Project Management Institute (PMI), and ISO 29990:2010 certified
  • Reviews: 3425+ Google Reviews, 1100+ Youtube Testimonials with 4.5+ Rating Rated on Goabroad, Trustpilot, GoOverseas & more

Know the complete offerings of our Advanced Search Engine Optimization (SEO) Certification Program Course

You Get 10-In-1 Program

Two-way Live Training Course

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Hallmark Certification

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10+ Projects

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Guaranteed Internship

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Personalized Job Support

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Student Engagement & Events

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Masterclass

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E-Learning Access

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Gold Membership

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Entrepreneurship Mentorship

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Advanced Search Engine Optimization (SEO) Certification Program Course Curriculum

  • Module 1: Introduction to Advanced SEO

    Understand the importance and fundamentals of advanced search engine optimization. Explore the latest trends and developments in the field of SEO. Gain a comprehensive overview of advanced SEO strategies and techniques.
    • Evolution of SEO and Current Landscape
    • Role of SEO in Digital Marketing
    • SEO vs. SEM: Understanding the Difference
  • Module 2: Technical SEO

    Learn advanced techniques for optimizing website structure and technical elements for search engines. Understand the importance of website performance, mobile optimization, and crawlability for SEO. Explore strategies for improving website speed, user experience, and technical SEO compliance.
    • Website Architecture and URL Structure
    • Mobile Optimization and Responsive Design
    • Crawlability, Indexability, and XML Sitemaps
  • Module 3: Keyword Research and Analysis

    Develop skills for conducting advanced keyword research and analysis for SEO. Understand how to identify high-value keywords and prioritize them for optimization. Learn techniques for leveraging keyword data to drive targeted organic traffic.
    • Advanced Keyword Research Methods and Tools
    • Competitor Keyword Analysis and Gap Identification
    • Long-tail Keywords and Semantic SEO
  • Module 4: On-Page Optimization

    Learn advanced strategies for optimizing on-page elements to improve search engine visibility. Understand how to optimize page titles, meta tags, headings, and content for SEO. Explore techniques for optimizing images, URLs, internal linking, and other on-page factors.
    • Page Titles, Meta Descriptions, and Meta Tags
    • Optimizing Headings, Content, and Keyword Density
    • Image Optimization and On-Page Elements
  • Module 5: Off-Page Optimization and Link Building

    Understand the importance of off-page optimization and link building in SEO. Learn advanced techniques for acquiring high-quality backlinks and improving domain authority. Explore strategies for effective link building campaigns and relationship building with influencers.
    • Understanding Off-Page SEO Factors
    • Building High-Quality Backlinks
    • Influencer Outreach and Relationship Building
  • Module 6: Local SEO

    Learn how to optimize websites for local search and improve visibility in local search results. Understand the importance of local citations, online reviews, and Google My Business for local SEO. Explore strategies for targeting local keywords, optimizing location pages, and driving local organic traffic.
    • Introduction to Local SEO and its Benefits
    • Local Citations and Online Reputation Management
    • Google My Business Optimization and Local Ranking Factors
  • Module 7: SEO for E-commerce Websites

    Understand the unique SEO challenges and opportunities for e-commerce websites. Learn techniques for optimizing product pages, category pages, and navigation for search engines. Explore strategies for driving organic traffic, improving conversions, and reducing cart abandonment.
    • SEO for E-commerce: Challenges and Best Practices
    • Product Page Optimization and Schema Markup
    • E-commerce SEO Tools and Conversion Optimization
  • Module 8: SEO for Mobile Devices

    Understand the impact of mobile devices on search engine rankings and user experience. Learn techniques for optimizing websites and content for mobile SEO. Explore strategies for improving mobile site speed, usability, and mobile search visibility.
    • Mobile SEO Best Practices
    • Mobile Site Speed and Performance Optimization
    • Mobile UX and Voice Search Optimization
  • Module 9: SEO Analytics and Reporting

    Gain proficiency in using SEO analytics tools and platforms. Learn how to measure and analyze key SEO metrics to evaluate the effectiveness of campaigns. Understand how to generate insightful SEO reports for stakeholders.
    • Introduction to SEO Analytics
    • Key SEO Metrics and Performance Indicators
    • Reporting and Data Visualization in SEO
  • Module 10: SEO Audit and Penalty Recovery

    Learn how to conduct comprehensive SEO audits to identify and fix issues affecting search engine rankings. Understand the common causes of search engine penalties and techniques for penalty recovery. Explore strategies for maintaining a healthy and penalty-free website in the long term.
    • SEO Audit Framework and Process
    • Identifying and Fixing On-Page and Off-Page SEO Issues
    • Penalty Identification, Recovery, and Prevention
  • Module 11: SEO and User Experience (UX)

    Understand the relationship between SEO and user experience. Learn techniques for optimizing website usability, navigation, and user engagement for search engines. Explore strategies for creating user-friendly and SEO-friendly websites.
    • UX Design Principles and SEO Alignment
    • Website Usability and Navigation Optimization
    • User Engagement Metrics and SEO Impact
  • Module 12: SEO for Voice Search

    Understand the impact of voice search on SEO and search engine rankings. Learn techniques for optimizing websites and content for voice search queries. Explore strategies for targeting voice search keywords and improving voice search visibility.
    • Introduction to Voice Search and its Growth
    • Optimizing Websites for Voice Search
    • Voice Search SEO Tools and Techniques
  • Module 13: SEO for Video and Image Search

    Understand the importance of video and image optimization for SEO. Learn techniques for optimizing videos and images to improve search engine visibility. Explore strategies for leveraging video and image search to drive organic traffic and engagement.
    • Video Optimization for Search Engines
    • Image SEO: Alt Tags, File Names, and Compression
    • YouTube SEO and Video Schema Markup
  • Module 14: SEO for International and Multilingual Websites

    Understand the challenges and strategies for optimizing international and multilingual websites for SEO. Learn techniques for targeting specific countries and languages in search engine rankings. Explore strategies for hreflang tags, country-specific domains, and international keyword research.
    • International SEO: Challenges and Best Practices
    • Multilingual Website Optimization
    • Localizing Content for International SEO
  • Module 15: SEO and Content Marketing Integration

    Understand the synergy between SEO and content marketing. Learn techniques for integrating SEO into content creation, distribution, and promotion. Explore strategies for developing SEO-friendly and high-quality content.
    • SEO-Driven Content Strategy and Planning
    • On-Page SEO for Content Optimization
    • Content Distribution and Promotion for SEO
  • Module 16: SEO and Social Media Integration

    Understand the relationship between SEO and social media marketing. Learn techniques for using social media to enhance search engine visibility and organic rankings. Explore strategies for leveraging social signals and user-generated content for SEO.
    • SEO and Social Media: Benefits and Best Practices
    • Social Media Optimization for Search Engines
    • Leveraging User-Generated Content for SEO
  • Module 17: SEO for News and Blogging Platforms

    Understand the unique SEO requirements and strategies for news and blogging platforms. Learn techniques for optimizing news articles and blog posts for search engines. Explore strategies for driving organic traffic and visibility for news and blogging content.
    • News SEO: Optimizing for Search Engines and Google News
    • Blog SEO: Keywords, Tags, and Metadata Optimization
    • Content Promotion and Link Building for News and Blogging Platforms
  • Module 18: SEO for WordPress Websites

    Gain practical knowledge of optimizing WordPress websites for search engines. Learn techniques for optimizing WordPress themes, plugins, and site structure for SEO. Explore strategies for improving WordPress site speed, security, and search engine visibility.
    • WordPress SEO Best Practices
    • SEO-Friendly WordPress Themes and Plugins
    • WordPress Site Speed and Security Optimization
  • Module 19: SEO and Mobile Apps

    Understand the importance of app store optimization (ASO) for mobile app discoverability. Learn techniques for optimizing mobile app listings and content for search engines. Explore strategies for driving app downloads and improving app store rankings.
    • Introduction to App Store Optimization (ASO)
    • Optimizing App Metadata and Keywords
    • User Reviews, Ratings, and ASO Performance Metrics
  • Module 20: SEO Strategy Development and Implementation

    Develop skills for creating and executing comprehensive SEO strategies. Understand the importance of ongoing SEO monitoring, evaluation, and adjustment. Explore strategies for aligning SEO with business goals and objectives.
    • SEO Strategy Framework and Planning
    • SEO Project Management and Implementation
    • SEO Performance Monitoring and Continuous Improvement
  • Module 21: SEO and Voice Assistants

    Understand the impact of voice assistants on search engine optimization. Learn techniques for optimizing content and websites for voice assistant queries. Explore strategies for leveraging voice search to enhance SEO and user experience.
    • Voice Assistant Landscape and User Behavior
    • Optimizing Content for Voice Assistant Queries
    • Voice Search and Local SEO Integration
  • Module 22: SEO for Technical Audiences

    Understand the unique SEO considerations for targeting technical audiences. Learn techniques for optimizing technical content and websites for search engines. Explore strategies for reaching and engaging technical audiences through SEO.
    • Technical SEO for Complex Websites
    • Optimizing Technical Content for Search Engines
    • SEO and Content Marketing for Technical Audiences

Know the complete offerings of our Post Graduate Program in Advanced Search Engine Optimization (SEO) Certification Program Course

Skills Covered

Keyword Research

Keyword Analysis

Optimization techniques

Website Optimization

Technical SEO

Link building strategies

Performance tracking

Analytics tools usage

Search engine algorithms

Career Services By Henry Harvin®

Career Services
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Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

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Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

Get Ahead with Henry Harvin® Advanced Search Engine Optimization (SEO) Certification Program Course Certification

  • Earn your Certificate

    Post-successful completion of the course, earn Henry Harvin® Advanced Search Engine Optimization (SEO) Certification Program Course Certificate and Post it on social media, get it framed, and increase your value in the industry.

  • Differentiate yourself with a Henry Harvin® Certification

    The practical knowledge and actionable skillset you've gained working on projects, simulations, and case studies will set you ahead of the competition

  • Share your achievement

    Talk about it on LinkedIn, WhatsApp, and Instagram, Facebook, and Twitter, boost your resume, or frame it - tell your friends and colleagues about it.

  • Training Certification

    Get Advanced Search Engine Optimization (SEO) Certification Program Course Completion Certification from Henry Harvin® 

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Related Jobs

SEO Specialist/Consultant, Digital Marketing Manager, Content Strategist, E-commerce Manager, Search Analyst

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