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Content Strategy Workshop Kanpur

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★ ★ ★ ★ ★  (4.7) 1456 Rating

Power ahead with a one-of-a-kind Content Strategy Certification course which will catapult your career to the Zenith of the Content Strategy and Social Media Copywriting World. Carefully crafted to teach you the most advanced concepts to enhance an organization’s content strategy goals, get ready to learn how to engage your audience like never before.

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Key Features

Associate with the Best in Business

Henry Harvin is a global leader in Content Strategy training and has the distinguished status of being consistently ranked as the best Content Strategy course by Trainings 360.

Get the Henry Harvin Brand to back your credentials

The Content Strategy certificate given upon successful completion of the course will be endorsed by Henry Harvin which has affiliations from the American Association of EFL, UK Cert, UKAF, MSME & Govt of India.

World-class technology and infrastructure

We have the facility to run courses offline, online as well as via self-paced route. We boast ourselves of having the best e-learning system. Our training rooms are equipped with all the required logistics and facilities to make training fun and interesting.


About the Course

About South Asia's 1st Digital Content Strategy Course

    • Duration/Mode: 32hrs Training + 24hrs Brushup Sessions+ 50hrs E-Learning Access
    • Trainer: Seasoned industry experts with 10+years experience
    • Live Projects: Experience Industry Projects during the training
    • Alumni Status: Get a Henry Harvin Alumni status & network with 18000+distinguished alumni worldwide
    • Membership: Get 1-Year Membership of Henry Harvin Content Academy and avail the following benefits:
    • E-Learning Access: Includes Recorded Videos, Games, Projects, Case Studies
    • Brushup Sessions: 12 Monthly Brushup Sessions for 1-Year Worth Rs.6000 for Free
    • Internship: Guaranteed Internship with Henry Harvin or partner firms
    • Job Opportunities: Job Opportunities every week

Top 10 Benefits of Henry Harvin Content Strategy Course

    • Learn to Write 30+ Content Types & Earn Online!
    • Skill to Translate Thoughts into Words that Attracts
    • Experience of Professional Content Strategy
    • Develop essential Language Skills to write for International Clients
    • Website Making Skills to create Basic Website and Personal Blog
    • Graphic Skills to design Newsletters, PPT, Logo etc
    • Gain Advanced Research Skills that enables to Write on Any Topic
    • Skill to Identify Target Audience Persona for your Content
    • Develop Effective Content Strategy to Reach your TG
    • Know how to Get Freelance projects from India, US, UK and avoid risk of bad debt in international payment

Takeaways Of Your Investment

    • 32-Hours Training
    • CDCW Certification
    • 1-Yr Membership of Henry Harvin Content Academy
    • Monthly Brushup Sessions
    • Study Material
    • Access to the Learning Management System (LMS)
    • Recorded Videos of the Session
    • 100% Placement, Internship and Project Support exclusively entitled for CDCW Professionals
    • High Tea/Lunch in case of Classroom Training
    • Add-On Supplements provided to effectively deliver projects (Logo Software, E-Books, Question Making Software, CW Guides/Workbooks, Mobile App etc)
    • Hallmark of CDCW next to your name. For Ex: Karan Singh (CDCW)

Know the complete offerings of our Content Strategy Workshop



Course Curriculum

    Basics and Jargons

    • Introduction
    • Tactical vs Strategy
    • Expert vs Influencer
    • Agglomeration vs Aggregation
    • Creative Vs Technical Writing.
    • Readability vs searchability
    • Content Formats: Online/Offline – Print/Digital
    • Transactional Cost

    Grammar: Bookish v/s Digital

    • Tone & Its Types
    • Style and Its Types
    • Sentence Structures
    • Common Grammatical Errors
    • Spellings: UK/US

    Presentation Skills

    • Punctuation Rules in Digital Content Strategy (Comma, Full Stop, Hyphen, Apostrophe, Parentheses, Questions Mark, Exclamation Mark, etc.)
    • Content Flow & Presentation
    • Text Designing: Use of Comma, Spacing, Capital, Italics, Margins, Indentation, Bullets, Fonts, Font Size

    Research Skills

    • Advanced Online Research
    • Internet through Google
    • Google Keyword Planner
    • Wolfram Alpha (Computational)

    Graphic Skills

    • Cover page designing
    • Logo Software

    Data & Reporting

    • Google Analytics
    • Understand Ranking Reports: Woorank, Alexa

    Editing Skills

    • Editing Tolls: Grammarly, Ginger, Hemingway

    Legal Knowhow

    • Checking for copyrights

    Other Digital Skills

    • Spinning software
    • Creative Common
    • Google Local Pages
    • Blogging
    • Article directories
    • Content tags, categories
    • Using social media for content distribution
    • SEO Writing
    • Landing Pages
    • Blog
    • Social media
    • E-Book Writing
    • Newsletter & Magazine Writing
    • Copywriting
    • Press Releases
    • Book Reviews
    • Product Reviews & Descriptions
    • Resume Writing
    • Writing cover letter
    • Editing & Proofreading
    • Permanent challenges in creating effective content
    •  
    • Broader structure for creating content for social media
    •  
    • Creating and promoting brands with strategic content
    •  
    • Segmenting markets
    •  
    • Understanding the target segments
    •  
    • Road map to create strategic content
    •  
    • Writer's Block
    •  
    • Ninja Writing
    •  
    • Mind Mapping
    • Study Material
    • Academic Guides
    • Tutorials
    • E-Learning
    • Instructional Design
    • Question Banks
    • Workbooks
    • Courseware
    • Rubrics
    • Foundation of Creative Writing
    • Dialogue Writing
    • Script Writing
    • Fiction Writing
    • Article Writing
    • Content Strategy projects (Website Selection)
    • Choosing the right projects
    • Writing impressive proposals
    • Setting up milestones
    • Get Freelance Projects
    • Affiliate Marketing
    • Adsense and Blogging
    • Collection using Escrow
    • Withdrawing Using Paypal
    • Ghostwriting
    • Blogging secrets


Know the complete offerings of our Content Strategy Course


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Get Ahead with Henry Harvin® Content Strategy Course Certification

  • Earn your certificate

    Our exclusive Content Stratergy Course is comprehensive & practical thus, this CCSC Certification is proof enough that you have taken a big leap in mastering the domain.

  • Differentiate yourself with a Henry Harvin Certification

    The practical knowledge and actionable skillset you've gained working on projects, simulations, case studies will provide you confidence and set you ahead of the competition.

  • Share your achievement

    Talk about your Certification everywhere - on LinkedIn, WhatsApp, Instagram, Facebook, Twitter; Boost your resume or frame it - tell your friends and colleagues about it.


Our courses and Course Certificates are trusted by these industry leaders

Know more about the value of this certificate in the industry

Why Henry Harvin for Content Strategy Workshop

Proven Expertise in Content Training

Henry Harvin is a pioneer in this field. Our renowned CDCW(Certified Digital Content Writer) course gives us a great understanding of this industry and it’s existing demands and opportunities. With the Content strategy course, we cover the entire spectrum of study involved with Content Strategy.

Learn from the most Elite and Finest of Industry Trainers

All our Content Strategy Trainers are carrying more than 10 years of working experience. They are handpicked by us after undergoing a rigorous selection test.

Get access to the most advanced LMS

Henry Harvin students get priority 12-month access to a state-of-the-art Learning Management System including Business Intelligence Projects and Case studies, material soft copies, and presentations.

Countrywide presence

You can complete your Content Strategy certification via classroom sessions or from the comfort of your home through the online route.

Affiliations

Harvin Education with affiliations from the American Association of EFL, UK Cert, UKAF, Content Strategy Association in India, MSME & Govt of India.



Know more about what makes Henry Harvin Content Strategy Course Best in the Industry

Content Strategy Course Training Certification Process

1

Counselling

Consult with our counsellors to check your eligibility and the right batch. And then Register for the Certified Digital Content Strategy Course (CDCW)

2

Gain Credits

Attend 32 hours of instructor-led Content Strategy training to get 32 credits to be eligible for the certification. View session recordings in case missed.

3

Deliver Projects

Deliver the mini-projects will be assigned during the classes of Content Strategy course

4

Get Certified Ahead from Henry Harvin

Post completion, get CDCW certification from Henry Harvin. Post it on social media and apply for internship, placement and freelancing projects.

Know more about how Henry Harvin alumni is making use of this Content Strategy Course certification

Upcoming Batches

Dates Batch Type Price Enroll
Weekend Batch Live Virtual Classroom INR 3,000.00

Registrations Open
Weekend Batch Live Virtual Classroom INR 3,000.00

Registrations Open
Sunday Batch Live Virtual Classroom INR 3,000.00

Registrations Open
Self Paced Course Live Virtual Classroom INR 999.00

Registrations Open
Forbes.com
“Providing a conducive environment of learning through collaboration and garnering the ever-growing community”
India Today
Don Norman
“Giving a boost to vocational qualifications and practical knowledge which is the need of the hour”
Financial Express
Core77
“Ivy League level education with diverse course choices”
Bw Education
Core77
“Experience the Global quality education in your very own country”
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See Proof of our Batches

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Reviews

Anuj Sachdeva
★ ★ ★ ★ ★

I have already done my CDCW course but wanted to learn a few more tools like Mind Mapping and Ninja Writing. This is a short and crisp course but packs a punch with all essentials to set you up nicely as a Content Writer

Aastha Sharma
★ ★ ★ ★ ★

The challenge is that there are not too many courses available which teach you the art of creating and promoting brands with strategic content which is compelling and engaging at the same time. At Henry Harvin hits the sweet spot with a course that is not too expensive, and yet can cover all crucial aspects concerning Content Strategy. That I was able to complete this course online from the comfort of my home was an added advantage

Preeti Khurana
★ ★ ★ ★ ★

I was pleasantly surprised at the Batch size which was just the right number of students to get more personalized attention and one-on-one guidance from the Instructor. The Trainers are professional and kudos to Henry Harvin for providing excellent training facilities”.?

Sachin Kalra
★ ★ ★ ★ ★

Being in my first year of college, I am happy that I have already secured this prestigious certification under my belt and can boast to my friends how Henry Harvin has kept me ahead of the learning curve this early in my life


Know the complete offerings of our Content Strategy Course

Henry Harvin Trainee Are Working At

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Know the complete offerings of our Content Strategy Course

Commonly Asked Questions

We at Henry Harvin believe in making pro-multi-taskers. You will learn to-

  • Align your content with brand fundamentals
  • Broaden the brand content presence
  • Craft clear and consistent content

We, at Henry Harvin, design our courses for the personal growth of an individual, focusing on honing skills and making you learn to create powerful content.

At Henry Harvin, we understand that knowing your audience is vital. Learning to craft audience-specific content is an important aspect of this course.

Our course is available both as a live classroom as well as online. As per your suitability, you can select either of the two.

You will have complete access to our online reference material. Certificate of participation and internship opportunity will be right at your door once you complete our course.

At, Henry Harvin we never compromise with learning. Thus, you may-

  • login to the learning resource and watch the recorded session.
  • request for the same class with the next batch.

We have been ranked number 1 by Training360. We have designed a dynamic curriculum which is backed up by practical training. Our learners learn by doing.

Henry Harvin welcomes its students with open arms. There is an opportunity of internship after the completion of course.

We, at Henry Harvin, believe in creating on our own. Creativity mixed with innovation creates something out of the world and that’s what you will learn with us

This course will open multiple avenues for you. You will be free to explore the world of corporate such as digital marketing as well as a creative field such as blogging, etc.

Sure. You will receive a certificate of participation from Henry Harvin Education after the completion of course.

After the completion of the course, you will receive your certificate of participation within 1-4 weeks.

The course has been designed with the motive to serve all the levels of learners. The course will help you develop deeper insight into the technicalities of content writing like language skills, various content types etc.

We, at Henry Harvin, have devised a dynamic and diverse curriculum which covers all the aspects of content writing and strategies. We lay emphasis on practical training and honing creative skills.

We, at Henry Harvin, devise courses for all the levels of learners. We make sure that by the end of the course you are equipped with all the tools and strategies required to get started.

It is necessary to have an understanding of the English language. Proficiency of this language will fetch you better benefits.

We are known for quality. Neither content nor its execution is compromised whether it is an online session or live classroom. We can provide you with the enthusiasm of live session through a laptop.

Completing the course is totally your decision but we encourage our members to complete the training as our strategies will surely increase your engagement and success rate.

Excited to Learn?

Decoding the facts on the ever-growing popularity of Content Strategy

Ever since the dawn of human civilization, writing in its many forms has been an intrinsic part of Human Culture, Arts, and Entertainment.Writing was most popular in its varied forms of poetry, screenplay, story and where it was confined to a select audience.

The Business world accepted writing to be important when it came to sharing of information and communication via e-mails, drafts, presentations, newsletters, memos, and via various other internal and external communication channels.

However, Content Strategy, which is the new kid on the block, has seen a phenomenal rise in both importance and relevance over the last decade. Its reach has become so vast that it now encompasses every sphere of business activity that takes place across the globe. Blogs, websites, newspapers, magazines, e-commerce portals, and myriad other sources of information require content in today’s times.

In the age of digitization and globalization, companies are preferring to use social media channels and online marketing tools to reach out to customers and clients to sell a variety of products and services. This is where the dependency on Content writers to churn engaging, original, and relevant content to hook potential buyers and direct traffic to websites and mobile applications has grown manifold. It also involves SEO writing which is widely regarded as the most important part of Social Media advertising.

Content Strategy courses are gaining popularity since it requires very little investment and allows individuals from all backgrounds to master its nuances. Content Strategy online courses also allow the freedom to study from home with Live Instructor sessions as well as the option of listening to those recorded sessions for a later time.

Let’s discuss a few important aspects of Content Strategy which have made it into a force to be reckoned with in the business world today:

the best part about Content Strategy is that it does not ask for any qualifications or specific education as a criterion to begin learning. Most of the technical and non-technical details of Content Strategy can be taught from scratch within a small period. Enrolling for a Content Strategy course is possible for a working professional, a housewife, or even an 18-year-old college student if they are enthusiastic about writing.

this one particular feature of Content Strategy is the clincher which currently has no equal and is primarily the reason why people are attracted to learning it. Upon successful completion of a Content Strategy course, a Writer then has the option to go for either of these options or even all of them simultaneously:

  • Pick up freelancing project work from the confines of your home.
  • Work for an established brand as a full time or part-time content writer.
  • Startup your business venture with as almost zero initial investment
  • Pick international projects through websites such as ‘freelancer‘ and ‘Upwork’ or even via contacting clients directly or through an intermediary firm like Henry Harvin.

for example if you own a blog and learn Content Strategy as well, the combination of the two will allow you to market yourself very easily and effectively. The same holds if you are working and subsequently writing blogs for others or a particular brand. If the content is attractive, you can be rest assured that millions of subscribers could be following your website or social page with a fraction of time.

Digital marketing trains you on how to search for specific keywords and phrases that have the maximum number of listable searches worldwide or at a specific location. Content Strategy thereon teaches you how to blend these identified keywords and phrases into the blog, write-up, or article that you are about to write on.

this may come as a strange one amongst a list of benefits but it’s true! Firstly, a Content Writer can ensure a safe distance from legal challenges if he/she writes original content avoiding plagiarism.

Secondly, Content Strategy allows you to avoid objectionable or controversial words and phrases which may not go down well with a particular community or group.

Lastly, it will also help you detect any factual or grammatical errors in copies that are submitted by other writers.

well, creativity is something that we all have in little or more quantities. No wonder everyone is not a Picasso or a John Lennon or Michael Jackson. However, when you learn Content Strategy, you push yourself subconsciously to become more and more creative.

Writing creatively will become second nature to a Content Writer because he or she would want to avoid ‘bounce rates’( when visitors leave your webpage/website midway having not fully read the written piece or article uploaded in it) and thus put interesting facts, anecdotes, data, and figures and consequently build content in a manner which absorbs and immerses the reader into it completely.

There are also options wherein one can acquire reader feedback to get the pulse of the readers and followers and thus innovate your work as per their needs and aspirations.

Content is information and this information leads to productive thoughts that generate further into emotions which finally culminate into action. The action is the final step taken by a potential customer, a follower or subscriber to make your product, service, webpage, Instagram, or video popular and desirable. Content Strategy is also very useful if someone is wanting to create Facebook and social media posts to promote a website, app, or blog.

Henry Harvin, which is one of the worlds premier training Institutes runs Content Strategy Training courses in India named CDCW(Certified Digital Content Writer) where students get to learn from seasoned Industry trainers along-with gaining experience by doing live Industry projects and Internships with the Institute or partner firms post successful completion.

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