Advance Digital Marketing with Chat GPT in Illinois

Advance Digital Marketing with Chat GPT in Illinois

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Improve your career prospectus with the Henry Harvin® Advance Digital Marketing with Chat GPT | Gain essential expertise in digital strategies, analytics, social media marketing, SEO, and more | Get hands-on experience with real-world case studies and practical assignments

Starts In 4 day

13 May 2024

Learning Period

60 Hours

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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Advance Digital Marketing with Chat GPT in Illinois

Key Highlights

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10 in-1 Benefits
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Integrated Curriculum
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Hands-On Project Based Learning
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Expert Educators
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1-year Gold Membership
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24 x 7 Expert Support

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

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Certification

Distinguish your profile with global credentials and showcase expertise with our Hallmark Completion certificate

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Projects

Facility to undergo various projects along with the course.

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Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

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Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

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Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

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Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

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Membership

Get Free Gold Membership of Henry Harvin®

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E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

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Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

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About the Advance Digital Marketing with Chat GPT

Advance Digital Marketing With Chat GPT

Henry Harvin® Advance Digital Marketing with Chat GPT Course is the ultimate program for individuals seeking to master Digital marketing. This program is designed for individuals looking to enhance their skills in the field of digital marketing. This course is ideal for aspiring marketers, professionals seeking career advancement, entrepreneurs, and business owners looking to expand their online presence. Enrol today and gain the knowledge and expertise needed to succeed in the ever-evolving world of digital marketing.

Who Can Enroll

  • Freshers
  • Graduates/ Non-Graduates
  • Marketing professionals 
  • Business owners 
  • Digital marketers 
  • Managers
  • Consultants
  • Aspirants seeking career/salary growth

10 in-1 Benefits

  • Live Classes:  60 Hours of live Two-way interactive online sessions
  • Projects: Facility to undergo projects related to Search Engine Optimisation, Website Development and Optimization, Digital Marketing with Chat GPT & more.
  • Internship: Get Internship Support to gain Practical knowledge
  • Certification: Get Course Completion Certification in the Advance Digital Marketing with Chat GPT  from Henry Harvin®  a Govt of India recognized & Award-Winning Institute
  • Placement: 100% Placement Guarantee For 1 Year post successful Completion 
  • E-Learning: Free access to E-learning Portal, video content, assessments, and future updates.
  • Masterclass: Access to 52+ Masterclass Sessions for soft skill development
  • Student Engagement & Events: Access to all Student Engagement & Events throughout the program
  • Membership: 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for Advance Digital Marketing with Chat GPT  
  • Entrepreneurship Mentorship: Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both the Freelance and entrepreneur level.

Trainers at Henry Harvin®

  • Most renowned industry experts with 15+ years of work experience and recognized by various organizations over the years for their work.
  • Have been invited to 350+ keynote classes for the Advance Digital Marketing with Chat GPT Course.
  • Have delivered 510+ lectures and are currently enlisted as domain experts with Henry Harvin® Digital Marketing Academy 

Alumni Status

Become a part of the Elite Digital Marketing Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide. 

Gold Membership Benefits

  • Avail 1-Year Gold Membership of Henry Harvin®  Digital Marketing Academy that includes E-Learning Access through recorded Videos
  • Free Masterclass Sessions access.
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 4,60,000+ Alumni across the globe.
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the training

Learning benefits

  • Earn globally recognized Certification 
  • Comprehensive understanding of Social Media Marketing and trends.
  • Master advanced digital marketing techniques
  • Develop effective digital marketing strategies
  • Improve your knowledge of analytics and data-driven decision-making
  • Learn how to optimize websites for search engines
  • Understand content marketing and its role in driving online success
  • Gain expertise in email marketing and lead generation
  • Acquire knowledge of emerging trends and technologies in social media marketing
  • Earn a valuable certification to enhance your career prospects in digital marketing
  • Development of critical problem-solving skills
  • Access plenty of Job opportunities and build your career in International Companies

Recognitions of Henry Harvin® Education

  • Winner of Top Corporate Training Award, Game-Based Learning Company of the under 40 Business World Award
  •  Affiliated with the American Association of EFL, Ministry of Corporate Affairs, MSME, UKAF, UKCert, Project Management Institute (PMI), and ISO 29990:2010 certified
  • Reviews: 3425+ Google Reviews, 1100+ Youtube Testimonials with 4.5+ Rating Rated on Goabroad, Trustpilot, GoOverseas & more

Know the complete offerings of our Advance Digital Marketing with Chat GPT in Illinois

Advance Digital Marketing with Chat GPT Curriculum

  • Module 1: Getting Started with Digital Marketing

    • Basics of digital marketing 
    • Understanding the process including visibility, engagement, targeted traffic, retention and conversion 
    • Digital Media Vs. Traditional Media 
    • Benefits of Digital marketing 
    • Latest Digital marketing trends 
    • Digital media marketing platforms 
    • Digital Marketing strategy for websites
  • Module 2 : Effective WebPage Designing

    Prepare site structure 

    • What all pages 

    Prepare wireframe of pages 

    • Short Landing Page 
    • Long Landing Page 

     

    Decide placements of important elements 

    Patterns for Engaging Website Visitors 

    • Pattern #1 - Pop-Ups 
    • Pattern #2 - Pop Under Call-to-Action 
    • Pattern #3 - Inside Article CTA Placement of call to actions 
    • Conversion Oriented Landing Page Design 
    • Investment in Landing Page 
    • Is it for me? 
    • Critical Concerns to Address on Landing Page- 
    • What is it? 
    • What's the Next Step
  • Module 3: Search Engine Marketing (Google Ads)

    Introduction to SEM – Fundamentals & Case Studies 

    • Consumer Journey 
    • What is SEM? Why SEM? 
    • What is Google Ads? Why Google Ads? 
    • Google Network 
    • Google Ads Terminologies 
    • How Does the SEM Auction Work? 
    • Structure of an Google Ads Account 
    • Campaign Types – Introduction to Search, Display (Mobile App), 
    • Creation of Search Network Campaign 

     

    Ads 

    • Ad Formats Ad Text Policies 
    • Ad Text Best Practices DKI 
    • Ad Extensions Keyword Research 
    • Tool – Keyword Planner & Estimator Keyword Match types 
    • Keyword Strategies Landing Page Bidding and Budget 
    • Optimizing the SN Campaign using the KW Planner, Match types, Ad Text best practices, etc. 
    • Creation of Google Display Network 
      • GDN Targeting Options 
      • Display Ad Formats 
      • Ad Gallery Tool 
      • Conversion Tracking 
      • GDN Campaign Creation - Demo 
      • Remarketing 
      • Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing 
      • Advanced Display: Smart Display Campaigns 

    Mobile Ad Campaigns 

    • Universal App Campaigns 
    • Mobile-Specific Bidding and Targeting Strategies 
    • Measuring Mobile Ad Performance and Conversions Report Editor 
    • Optimization Strategies 
    • Account Audit Demo
  • Module 4: SEO (Off Page, On Page, Local, Mobile)

    Introduction to SEO How Search Engines Work 

    • Indexing & Crawling Basics 
    • Optimizing Crawl Budget 
    • Organic Search vs. Paid Search Results 
    • Anatomy of a Search Result (Search Snippet) 
    • What is On-page SEO (Content, Architecture, HTML) 
    • What is Off-page SEO / Link Building (Social, Content-based, PR) 

     

    Keyword Research 

    • Finding Seed Keywords: Mind Map for Keyword Research 
    • Using Wikipedia, Forums for Keyword Research 
    • Keyword Research Process - Identify SeedKeywords, Collect metrics, Map Keywords 
    • Google Keyword Planner Tool 

    On-page SEO 

    • HTML Basics 
    • Web Page Basics: What is HTML, JavaScript,CSS 
    • Basic HTML Tags to create a web page 
    • HTML Tags for SEO: Title, H1, META Tags, IMG, A 
    • Title, H1, Meta Description, Keyword Usage 
    • Crawling: XML, HTML Sitemaps, Robots.txt 
    • Content Clusters (Creating SEO-based content) 
    • Negative on-page to avoid 

     

    Technical SEO 

    • URL Architecture 
    • Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights) 
    • 301 Redirects 

     

    Mobile SEO 

    • App Store Optimization 
    • Mobile Websites : Responsive, Adaptive, Dynamic 
    • Optimizing for Voice Search Schema Markups 
    • What is Schema & Why is it relevant to SEO. 
    • Schema Types - Micro, JSON-LD 
    • Common JSON Schema Tags - Organization, Website, BlogPosting, LocalBusiness 
    • How Schema shows up in SERPs 

     

    Off-page SEO 

    • Link Building 
    • What is Link Building 
    • Link Building Tactics 
    • Manual Link Building Process 
    • Link Building Metrics 

     

    Social SEO 

    • Quora 
    • YouTube Video SEO 
    • Slideshare, Scribd and other social channels for SEO 

     

    Local SEO 

    • What is Local SEO, Pigeon Update 
    • Google My Business, Bing Places 
    • Local Pages on your website 
    • Local listings / citations SEMrush.com Backlink 
    • Backlink audit of one website 
    • How to audit backlinks of competitors and gain 

     

    SEO Audit, Tools, Measurement 

    • What are SEO Audits? 
    • Different Types of SEO Audits. 
    • Complete SEO Audit with Checklist - Screaming Frog SEO Spider, SEMRush Backlink Audit, Page Speed Audit with GTMetrix / Google Pagespeed Insights, Mobile Site Audit 
    • Free Learning Resources-Moz, Google Analytics 
    • A career in SEO
  • Module 5: Linkedin Marketing

    • LinkedIn as a Marketing Platform 
    • LinkedIn for Personal Branding 
    • Brand Marketing on LinkedIn 
    • LinkedIn Company Pages 
    • LinkedIn Advanced Search 
    • LinkedIn Premium 
    • LinkedIn Ads 
      • Types of Campaign 
      • Drive traffic to your website
      • Audience Selection 
      • Ad Creation and Optimization of LinkedIn Usage
      • Tips to optimize the campaign 
      • Trick to get qualified lead below Rs.100
  • Module 6 : Youtube Marketing

    • YouTube Marketing - Introduction & Ad Formats 
    • Creating Youtube Channel
    • YouTube Ad Formats and SEO
    • YouTube Campaign Creation 
    • YouTube Analytics 
    • Video Campaign Optimization Tips
    • Top Keywords to rank your video
    • Attracting Subscribers
  • Module 7: Facebook Marketing

    • Introduction to social media marketing
    • How to use Facebook for lead generation?
    • Ways to use Facebook for branding?
    • How to target the right audience?
    • How to increase the likes of the Facebook business pages?
    • How to create Facebook Ads?
    • Facebook Ads Automation
    • How to generate leads through Facebook Marketing?
    • How to add conversion tracking pixel code?
    • Make regular reports keeping a check on the insights
  • Module 8: Instagram Marketing

    • A basic introduction to Instagram Marketing
    • How to create Instagram ads?
    • Creating remarkable content for Instagram Ads
    • Analyze and run your Ads
    • Use Instagram Marketing for influencing
    • Generate leads through Instagram Marketing
    • Drive traffic to your website with Instagram Ads
    • Get in touch with influencers for better reach and engagement
    • Tips and Tricks to tackle the account/business page
  • Module 9:Digital Marketing Analytics and Strategy and ROI Measurement

    • Understanding Google Analytics and Visitors’ Traffic Matrices
    • Understanding Visitor Behavior using Multiple Metrics
    • Slicing and Dicing Data
    • Understanding Growth Patterns
    • How to Build a Marketing Strategy by Seeing Traffic Patterns?
    • Channel Performance, Setting Goals, and Creating Reports and Dashboards
    • Measuring ROI as an Integrated Approach and Strategy Creation
  • Module 10 : Advertising & Google Ads

    Online Advertising & Google Ads

    ● Introduction to Paid Marketing & GA

    ● Types of Campaigns

    ● Bidding, Auctions and Budget

    ● Account Structure

    ● Account & Billing Setup

    Google Ads -Search Campaign

    Live Creation

    ● GA Campaign Keyword Research

    ● GA Campaign Setup

    ● GA Adgroup Setup

    ● GA Conversion Tracking Setup

    Google Ad Campaign Case Study-

    Real Estate

    ● AD Copy & Keyword Optimization

    ● LP Design Testing

    ● Budgets Testing

    ● Bid Amount & Bidding Methods Test

    ● Ad Schedules

    ● GA Recommendations

     

  • Module 11: Remarketing & Rebranding

    • How Remarketing Improves ROI
    • Types of Remarketing Audience
    • Essential Components of Remarketing
    • Remarketing- Top Case Studies
    • Setting Up Google Remarketing Tag
    • Creating Different Lists With GA
    • Display & Video Remarketing Campaign-
    • Live Walkthrough
    • Google Search Remarketing
    • Facebook & Instagram Remarketing
  • Module 12 : AI-Powered Digital Marketing

    • ChatBot Marketing
    • AI-Based Video & Picture Editing
    • AI-Based Content Creation
    • AI-Based Marketing Campaign
  • Module 13: Chat GPT in Digital Marketing

    • Introduction to Chat GPT
    • Understanding the capabilities of Chat GPT in digital marketing
    • Implementing Chat GPT for marketing purposes
    • Optimizing conversational experiences with Chat GPT
    • Analyzing the effectiveness of Chat GPT in digital marketing campaigns
  • Module 14 : Chatbot Development

    • Natural Language Processing (NLP) techniques for chatbot understanding and response generation
    • Designing and implementing conversational flows for effective user interactions Integrating with platforms and APIs for seamless chatbot deployment
  • Module 15 : Personalization and Recommendation

    • Collecting and analyzing user data to understand preferences and behavior
    • Creating personalized experiences through tailored content and recommendations
    • Implementing machine learning algorithms for personalized chatbot responses
  • Module 16: Engagement and Conversion Optimization

    • Optimizing chatbot user experience to enhance engagement and retention
    • Leveraging persuasive techniques for effective communication and conversion
    • A/B testing and data analysis to measure the impact of chatbots on business goals
  • Module 17: Earning As A Freelancer/ Starting Agency

    • Top Freelancing Platforms
    • Building Business/ Freelancer Profile
    • Live Walkthrough: How to Grab Projects
    • How To Price Your Services
    • Small Agency/ Freelancer Lead Generation Case Studies

Know the complete offerings of our Post Graduate Program in Advance Digital Marketing with Chat GPT

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Skills Covered

Search engine optimization (SEO)

Digital strategy planning

Social media marketing

Digital Marketing with Chat GPT

Data analytics and reporting

Brand Management

Certifications

Get Ahead with Henry Harvin® Advance Digital Marketing with Chat GPT in Illinois Certification

What you'll Learn in this course

Earn your Certificate

Post-successful completion of the course, earn Henry Harvin® Advance Digital Marketing with Chat GPT Course Certificate and Post it on social media, get it framed, and increase your value in the industry.

Differentiate yourself with a Henry Harvin® Certification

The practical knowledge and actionable skillset you've gained working on projects, simulations, and case studies will set you ahead of the competition

Share your achievement

Talk about it on LinkedIn, WhatsApp, and Instagram, Facebook, and Twitter, boost your resume, or frame it - tell your friends and colleagues about it.

Program Certification

Get Advance Digital Marketing with Chat GPT Course Completion Certification from Henry Harvin® 

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Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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