Industry Expert Program in Digital Marketing

Industry Expert Program in Digital Marketing

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Gear up your career in the competitive field of Digital Marketing with Henry Harvin® Industry Expert Program in Digital Marketing | Improve your knowledge and Gain expertise in the skills with hands-on project-based learning | Boost your career prospects and excel in the dynamic field of Digital Marketing

Starts In 1 day

29 Apr 2024

Learning Period

4 Years

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Placed Learners

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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Industry Expert Program in Digital Marketing

Key Highlights

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10 in-1 Benefits
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Industry Validated Curriculum
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Top Educators
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Hands-On Project Based Learning
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1-year Gold Membership
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24 x 7 Expert Support

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

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Certification

Distinguish your profile with global credentials and showcase expertise with our Hallmark Completion certificate

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Projects

Facility to undergo various projects along with the course.

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Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

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Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

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Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

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Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

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Membership

Get Free Gold Membership of Henry Harvin®

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E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

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Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

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About the Industry Expert Program in Digital Marketing

Industry Expert Program in Digital Marketing

Are you looking to become an industry expert in digital marketing? Henry Harvin® Industry Expert program equips you with the knowledge and skills to thrive in this fast-paced industry. You will develop a strong foundation in Digital Marketing practices through a combination of theoretical concepts and practical applications. This comprehensive course covers various aspects of marketing, including strategic planning, leadership, communication, and problem-solving. Unlock your potential and gain a competitive edge in the industry. Unlock endless opportunities for a successful career. This program spans over 4 years, providing ample time for in-depth learning and practical application.

Who Can Enroll

  • Freshers
  • Graduates/ Non-Graduates
  • Marketing professionals 
  • Business owners 
  • Digital marketers 
  • Managers
  • Consultants
  • Entrepreneurs
  • Aspirants seeking career/salary growth

10 in-1 Benefits

  • Training: 4 Years of Two-Way Live Online Interactive Sessions
  • Projects: Facility to undergo projects in Digital Marketing, Business Analysis, Advanced SEO & more
  • Internship: Get Internship Support to gain experiential learning
  • Certification: Get course completion Certification of Industry Expert Program in Digital Marketing from Henry Harvin® Govt of India recognized & Award-Winning Institute, and showcase expertise
  • Placement: 100% Placement Support for 1-Year post successful completion of the course
  • E-Learning: Free access to E-learning Portal and future updates
  • Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
  • Student Engagement & Events: Access to all student engagement & events through out the program
  • Membership: 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Industry Expert Program in Digital Marketing
  • Entrepreneurship Mentorship: Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance & Entrepreneur level.

Trainers at Henry Harvin®

  • Most renowned industry experts with 14+ years of work experience and recognized by various organizations over the years for their work.
  • Have been invited to 350+ keynote classes for the Industry Expert Program in Digital Marketing.
  • Have delivered 510+ lectures and are currently enlisted as domain experts with Henry Harvin® Digital Marketing Academy

Alumni Status

Become a part of the Elite Digital Marketing Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide

Gold Membership Benefits

  • Avail 1-Year Gold Membership of Henry Harvin®  Digital Marketing Academy that includes E-Learning Access through recorded Videos
  • Free Masterclass Sessions access.
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 4,60,000+ Alumni across the globe.
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the training

Learning benefits

  • Earn globally recognized Certification 
  • Learn from the latest Industry trend Curriculum
  • Comprehensive understanding of digital marketing strategies.
  • Hands-on experience with various digital marketing tools and platforms.
  • Expertise in search engine optimization (SEO) techniques.
  • Proficiency in social media marketing and advertising.
  • Ability to create effective email marketing campaigns.
  • Knowledge of content marketing strategies and techniques.
  • Understanding of data analytics for informed decision-making.
  • Practical skills in developing and implementing digital marketing campaigns.
  •  Development of critical problem-solving skills
  • Access plenty of Job opportunities and build your career in International Companies

Recognitions of Henry Harvin® Education

  • Winner of Top Corporate Training Award, Game-Based Learning Company of the under 40 Business World Award
  •  Affiliated with the American Association of EFL, Ministry of Corporate Affairs, MSME, UKAF, UKCert, Project Management Institute (PMI), and ISO 29990:2010 certified
  • Reviews: 3425+ Google Reviews, 1100+ Youtube Testimonials with 4.5+ Rating Rated on Goabroad, Trustpilot, GoOverseas & more

 

 

Know the complete offerings of our Industry Expert Program in Digital Marketing

Industry Expert Program in Digital Marketing Curriculum

  • FIRST YEAR

    Module 1: Introduction to Digital Marketing

    • Initialisation of Digital Marketing
    • Website Planning
    • Website Creation
    • Lead generation for Business
    • Online Reputation Management
    • Search Engine Optimization
    • Google Webmaster
    • Bing Webmaster
    • Google Analytics
    • Creative Designing
    • Facebook Marketing
    • LinkedIn Marketing
    • Twitter Marketing
    • Pinterest Marketing
    • Instagram Marketing
    • Search Marketing
    • E-Commerce Marketing
    • Google AdSense
    • Affiliate Marketing
    • Earn as a Freelancer
    • Email Marketing
    • Marketing Communication
    • Marketing Analytics
    • Brand Communication
    • Digital Content Writing
    • Advanced Excel

    Module 2: Advanced PPC

    • Introduction to Pay Per Click
    • Psychology of Search
    • : Search Ads and Keyword Targeting
    • Increasing Reach with Display Network
    • Reaching Target Audiences
    • The Buying Funnel
    • Setting and Measuring Marketing Goals
    • How PPC Fits into the Digital Strategy
    • Reporting and Tracking

    Module 3: Advanced SEO

    • SEO Overview
    • Functioning of Search Engines
    • Local SEO
    • Keyword Research
    • On-Page Optimization
    • Website Management and Optimization
    • Off-page SEO
    • Planning a New website
    • Market your Optimized Website
    • Analytics and Measurement

    Module 4: Advanced Social Media Marketing

    • Social Media Marketing Overview
    • Building an efficient Social Media Strategy
    • Converged Social Media
    • Content Marketing in Social Media
    • Visual Social Media
    • Understanding Social Sharing
    • Storytelling- Social Narrative
    • Influencer Marketing and Online Reputation Management
    • Social Media Selling
    • Social Media Measurement

    Module 5: Google Analytics

    • Introduction to Google Analytics
    • Navigating the Interface
    • Advanced Table Filtering
    • Creating Segments
    • Multiple Goals and Goal types
    • Campaign Tracking
    • Analyzing Marketing Effectiveness
    • Tracking E-commerce'
    • Analytics Intelligence
    • Collaboration and Sharing
    • Understanding Account Structure and Managing Users
    • Quality Assurance'

    Module 6: Advanced Email Marketing

    • Introduction to Advanced Email Marketing
    • Write Better Subject Lines
    • Develop Emails that Drive Results
    • Optimize Your Email Content
    • List Management Strategies
    • Automating Your Emails
    • Create Optimal Landing Pages
    • Create an Email Campaign Checklist
    • GDPR for Digital Marketers

     

  • SECOND YEAR

    Module 1: Media Studies- Gaming, the Internet and Social Media

    • World of Computer Games
    • World of the Internet

     

    Module 2: SEO Strategies

    • Technical SEO
    • Local SEO
    • SEO for Mobile Devices
    • SEO Analytics and Reporting
    • SEO Audit and Penalty Recovery
    • SEO and User Experience (UX)
    • SEO for Voice Search
    • SEO for Video and Image Search
    • SEO and Content Marketing Integration
    • SEO for International and Multilingual Websites
    • SEO and Social Media Integration
    • SEO for News and Blogging Platforms
    • SEO for WordPress Websites
    • SEO and Mobile Apps
    • SEO Strategy Development and Implementation
    • SEO and Voice Assistants
    • SEO for Technical Audiences

     

    Module 3: Advanced Digital Marketing

    • Advanced Digital Marketing Strategies
    • Advanced Web Analytics and Data-driven Marketing
    • Advanced Search Engine Optimization (SEO)
    • Advanced Pay-Per-Click (PPC) Advertising
    • Advanced Social Media Marketing
    • Advanced Email Marketing
    • Advanced Content Marketing
    • Advanced Mobile Marketing
    • Advanced Conversion Rate Optimization (CRO)
    • Advanced Digital Marketing Strategy
    • Advanced Social Media Analytics
    • Advanced Influencer Marketing
    • Advanced Video Marketing
    • Advanced E-commerce Marketing
    • Advanced Data Privacy and Security in Digital Marketing
    • Advanced Marketing Automation
    • Advanced Customer Relationship Management (CRM)
    • Advanced Digital Marketing Metrics and KPIs

    Module 4: Social media marketing strategies

    • Advanced Social Media Marketing
    • Social Media Listening and Monitoring
    • Advanced Social Media Advertising
    • Content Strategy and Creation
    • Social Media Analytics and Reporting
    • Social Media Crisis Management
    • Social Media Listening Tools and Technologies
    • Social Media Campaign Optimization
    • Social Media and Customer Relationship Management (CRM)
    • Social Media Influencer Analysis
    • Social Media and E-commerce
    • Social Media Branding and Reputation Management
    • Social Media and Mobile Marketing
    • Social Media and Data Privacy
    • Social Media and Customer Service
    • Social Media and Employee Advocacy
    • Social Media Campaign Planning and Execution
    • Emerging Trends in Social Media Marketing

     

  • THIRD YEAR

    Module 1: ChatGPT

    • Unveiling ChatGPT : Conversing with Superintelligence
    • Prompt Engineering and ChatGPT Plugins
    • ChatGPT for Productivity
    • ChatGPT for Developers and Exploring ChatGPT API
    • GPT Models, Pre-processing and Fine-tuning ChatGPT
    • Building an AI Powered Chatbot
    • Deploying and Integrating ChatGPT in Business Applications
    • Working with GPT-3
    • Building and Deploying GPT-3 Powered Application
    • ChatGPT: Best Practices, Limitations, and Avenues for Future Development
    • Developing Web Application using ChatGPT
    • Popular Generative AI Tools

     

    Module 2: Six Sigma Green belt

    • Evaluation and Introduction to Lean Six Sigma
    • Define
    • Measure
    • Analyse
    • Improve
    • Control

    Module 3: Six Sigma Black Belt

    • Evaluation, Introduction to Lean Six Sigma and Technologies
    • Define Phase
    • Analyse Quality Control
    • Improve, Quality Assurance
    • Control
    • Hypothesis Testing
    • DOE

    Module 4: Advanced Excel

    • Introduction to MS Excel
    • Working With Tables
    • Understanding Cell References
    • Basics Functions of Excel
    • Sorting Data
    • Filtering Data
    • Data Consolidation/ Basics of Formula/ Functions
    • If Functions and Test Functions
    • Working With Dates, Countlifs, and Sumlfs
    • Lookup and information Functions
    • Using Named Ranges
    • Data Validation
    • Dynamic Array Formula
    • Using Conditional formatting
    • Macros (only Recording, non VBA)
    • Summarizing Data With Pivot Tables
    • Working With Slicers
    • Power Pivot / Power Query
    • Charts
    • Excel Dashboard
    • Protecting and Security
    • Mail Merge

    Module 4: Aritificial Intelligence Overview

    • Neural Networks
    • Computer Vision
    • Natural Language Processing

    Module 5: Product Management

    • Introduction to Product Management
    • Transition from Project to Product Management
    • The Product Development Process
    • Exploring a New Product Idea
    • Amplifying Existing Product
    • Product Leadership
    • Driving Product Execution
    • Product Planning and Marketing
    • Product Positioning and Branding

     

    Module 6:Business Analysis

    • Strategic Context of Business Analysis
    • Analyzing and Managing Stakeholders
    • Analyzing the Current State
    • Establishing the Target State
    • Designing and defining the solution
    • Developing a Business Case
  • FOURTH YEAR

    • Projects & Internship

Know the complete offerings of our Post Graduate Program in Industry Expert Program in Digital Marketing

Book a Live Class, For Free!

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By continuing you agree to Henry Harvin® Terms & conditions and Privacy Policy

Skills Covered

Search engine optimization (SEO)

Social media marketing

Email Marketing

Content Strategy and Creation

Pay-Per-Click Advertising (PPC)

Web Analytics

Data Analysis and Interpretation

Conversion Rate Optimization (CRO)

Search Engine Marketing ( SEM)

Certifications

Get Ahead with Henry Harvin® Industry Expert Program in Digital Marketing Certification

What you'll Learn in this course

Earn your Certificate

Post-successful completion of the course you will receive Henry Harvin®Industry Expert Program in Digital Marketing Certification. Post it on social media, get it framed, and increase your value in the industry.

Differentiate yourself with a Henry Harvin® Certification

The practical knowledge and actionable skillset you've gained working on projects, simulations, and case studies will set you ahead of the competition

Share your achievement

Talk about it on LinkedIn, WhatsApp, and Instagram, Facebook, and Twitter, boost your resume, or frame it - tell your friends and colleagues about it

Program Certification

Get Industry Expert Program in Digital Marketing Completion Certification from Henry Harvin® 

Our courses and Course Certificates are trusted by these industry leaders

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Know more about the value of this certificate in the industry

Career Services By Henry Harvin®

Career Services
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Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

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Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

Related Jobs

Digital Marketing Manager, Social Media Specialist, SEO Analyst, Content Marketer, Email Marketing Specialist, PPC (Pay-Per-Click) Specialist, Digital Marketing Consultant, E-commerce Manager,

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