Key 8 Benefits of Content Writing Skills for Working Professionals in 2021 [Updated]
  1. Career growth and Development– It upgrades your resume with certifications and industry experience, differentiating your profile from masses and accelerate your career to a new/higher profile. It helps those who aspire to be at seniority level in organizations such as CMO’s, Marketing Directors, Marketing Managers, Department Heads, Content Marketers, and Content Strategists etc.
  2. Additional Income Source– Content writing and marketing is a huge industry offering sustainable employment opportunities to aspiring content writing professionals. So, these professionals can leverage upon the new skillset gained through this course to do different online content writing such as blog writing, social media writing which acts like an additional source for the individual.
  3. Vocabulary Improvement-The course enables participants to translate their thoughts into structured words and explore new ways to express themselves in the best possible way at the workplace. It helps the participants to develop competency in in writing attractive, saleable and distinct content either for the organization, themselves or for third party.
  4. Work experience diversity– The course makes the participant eligible for senior marketing positions which requires extensive knowledge of diverse content types. Also, the live experience obtained throughout the course helps the participants gain knowledge of different sectors and domains. The participants further get opportunity to work with groups of people hailing from diverse backgrounds, this provides a rich experience for the participants who like to make a career in content writing.
  5. Self-confidence Growth– The course enables the participants to investigate deeper into any topic and become a deemed expert by developing skills pertaining to creating, evaluating, reorganizing, repackaging, strategizing and presenting content. Translating the thoughts into words, not only boosts the self-confidence of an individual but also makes them comfortable to accept a critical or challenging role at the workplace.
  6. Persuasive ability Enhancement– Taking the course helps in improving one’s persuasive skills which comes in handy especially for professionals in sales, marketing, advertising and communications. It enhances the ability of sentence fluency, expressive vocabulary and simplistic structure so as to create a unique, fresh, informative and persuasive content.
  7. Analytical skill Development– The course provides the chance to the participant to develop analytical skills like creative thinking and problem solving abilities by analyzing different writing styles, tones and strategy required in content creation. It orients a professional for creative and unique content writing using variety of tools and techniques.
  8. Passion for writing– The course rediscovers the passion for writing on digital media. This further helps in writing fresh, informative and persuasive content for digital marketing. It develops capability to be a dynamic writer who can write on any subject at any forum which drives conversations and actions on social media, search engines, e-commerce, blog, landing pages etc

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Is Content writing beneficial for Digital marketer?

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Content Writing is beneficial for Digital marketing. It forms the base of digital marketing. Content writing helps in creating content used for Digital Marketing. A good content is always required for promotion of product and services.

Apart from working as a content writer, what else career prospects can be explore?

Script Writer, Author, Poet, Editor, Creative Writer, Freelancer, Blogger.

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Henry Harvin® is a leading career and competency development organization with focus on value creation. We are into the business of training, skill development, assessment centres, content services and higher education. Our dream is to establish 'Henry Harvin®' in line with the vision of Mr.Henry Dunster 400 years ago which now resonates in the form of a prestigious educational institution respected worldwide.

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