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Attain a globally acclaimed testimonial certification after the training. Certified Content Marketer (CCM) credentials will add to your prior achievements as an enhanced skill. Use it as a symbol of content marketing strategy expertise with your name. Eg. Sandeep Kumar (CCM)
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Rely on us to get acclaimed with our explicit and specific Content Marketing course. The certification represents the fact that you have substantial knowledge of marketing metrics and you are eligible to evaluate the content marketing strategy and help in the growth of the organization.
Content Marketing Training Course is a required skill that introduces you to the world of digital marketing. With the extensive knowledge of fundamentals of Digital Marketing, Social Media, and E-Commerce, you can be ready to advance in a career in content marketing to set you ahead in any organization. The sector will grow manifolds in the near future and you can benefit from it in your career growth.
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Content marketing is the strategy to develop and market content like blogs, emails, newsletters, etc. This helps in creating awareness and brand value among your potential customers.
The different types of Content marketing are blogs, videos, e-books, reviews, memes, Influencer Marketing, newsletters, tools, whitepapers, etc. Since the domain of Content Marketing is vast and expanding, these types help in making our business better in multiple possible ways.
Content marketing involves creating and marketing the most useful and relevant content to enhance your brand value. On the other hand, SEO involves the technical aspects of creating more traffic for your website and content. Both work together to drive maximum profit.
A content marketing plan can be executed through a series of steps. First and foremost define your goals and the targeted audience. This is followed by Keyword research, Competitor research, reviewing the content, resource planning, and publishing the content.
The main purpose of Content Marketing is to attract and retain clients. This in turn helps build value for the brand and boost sales.
Since most businesses need a digital presence, digital content has gained popularity over the years. It is also a known fact that businesses find 67% more leads through blogs and videos. Hence, Content Marketing is an effective marketing strategy.
Content Marketing is a kind of Digital Marketing, although it is not the same the other way. Content Marketing strategies are followed to lure customers, while Digital Marketing strategy tries to convert clients toward our brand.
Content Marketing can be done digitally. Though both online and offline methods are employed in the Content Marketing strategy.
Content Marketing helps the targeted audience to know more about our brand and helps in promoting it. Moreover, it is a subtle way of storytelling and sharing information that helps in establishing a close relationship with your clients.
One of the most important content marketing features is the Analytics and Tracking feature. This helps in measuring the effectiveness of the content created.
Content planning is one of the most and first steps in creating effective content Marketing. This is followed by creating explicable content and sharing it through proper channels. Another important aspect is analytics which helps in measuring the content’s reach and success.
The best plan of action for creating the content, sharing it, and making sure that it helps in increasing the brand value and sales is called Content Strategy. Hence, Content strategy is an imperative part of Content Marketing.
Having the right technical stack is imperative in any Content Marketing plan. Some main tools used in Content Marketing are Google Docs, Yoast, WordPress, Hubspot, Grammarly, Google Analytics, Loom, Canva, Mutiny, etc.
Before creating content, you need to know your goals, audience, and competitors. You also need to do proper keyword and topic research on which you can create the content. Following a proper strategy, you can now create the content for publishing.
Since content marketing strategies are cost-effective and relatively cheap, they are employed by many well-established companies and start-ups. There is hence, a huge demand for Content Marketing in India.
Defining your targeted audience is given top priority during the past years and now in the Content Marketing world. On top of that, the use of AI tools for maximum ROI is another popular trend in the Content Marketing world.
No, Content Marketing is not a difficult domain, although it requires some practice and in-depth knowledge of tools to flair in this field. Moreover, this is a creative line of work and involves fun elements to work with.
A successful content marketer should be able to create content categorically to keep the targeted audience engaged and pull new audiences as well. Also, good knowledge of tools and techniques used in this industry is another important aspect of a successful content marketer.
Most of the major brands in India use Content Marketing strategies to enhance their sales. A few of the names of big brands are Coca-Cola, RazorPay, Nykaaa, Cars24, Byju’s, Linkedin, Microsoft, and so on.
There are some elements called Key Performance Indicators( KPIs) to measure Content Marketing success. Some of them are leads, Engagement, retention, brand awareness, Page views, time spent on the page, Bounce rate, etc.
A robust Content Marketing strategy is a crucial part of Content Marketing. This helps in accomplishing the goals of Content Marketing as it is this framework that determines the purpose of creating compelling content.
Many Institutes offer certification and diploma courses on Content Marketing. Henry Harvin’s Content Marketing course is graded among the top courses in India and abroad.
There are no prerequisites to do a Content Marketing course from Henry Harvin. If you have the will to learn the new tools and practices in this line of work, you can do this course.
The course structure for Henry Harvin’s Content Marketing course is curated by experts to meet the industry requirements at par. It includes all the major concepts and analytical tools to upskill the learner in this field.
Yes, you can do Digital Marketing courses and Content Marketing courses together. To know more about the Digital Marketing course from Henry Harvin visit: https://www.henryharvin.com/digital-marketing-course.
Frequent placement drives and weekly job postings are the main placement activities for the Content Marketing course from Henry Harvin. Mock interviews and soft skills training are also conducted regularly to upskill the learners.
The mentors for the Content Marketing course from Henry Harvin are veterans from the domain with more than 15 years of experience in the industry. The learners can get practical insights from their experience and expertise in Content Marketing.
You need not worry about the missed sessions of the training for Henry Harvin’s Content Marketing course. The recorded videos of the sessions will be available on your LMS portal post-completion of the sessions. You can assess them with the proper credentials.
After completing the training sessions, the certificate can be downloaded from your LMS portal. You can request the availability of the certificate on the LMS through email.
Many projects and case studies are made available during Henry Harvin’s Content Marketing course. Projects in Social media marketing, blog marketing, etc help the learners gain hands-on exposure to the domain.
Henry Harvin’s Content marketing course is one of the most popular choices among many professionals and students from premium institutes in India and abroad. The course structure and experimental learning methods are the main elements that define the success of this course.
The Content Marketing course fee at Henry Harvin is INR 3000. You can also opt for a self-paced course at INR 2700.
Henry Harvin’s Content Marketing certificate course is accredited and makes your career ready for diverse roles in diverse industries. Moreover, this course offers 100% career support to all learners until 1-year post-completion of the course.
Yes, the Content Marketing course is available at Henry Harvin in Chennai. It is also available in other parts of India like Cochin, Bhubaneshwar, Bhopal, Hyderabad, Delhi, Ernakulam, Kolkata, Jaipur, Mumbai, Noida, Pune, Agra, and so on.
Yes, Henry Harvin issues a certificate of experience after completing Internship for the Content marketing course. This can be used to showcase your skills in working on projects related to the Content marketing field.
You can work on live projects at Henry Harvin or partner firms during the Internship period. The Internship activities focus on the practical upskilling of learners, and the use of a wide grid of tools and techniques used in Content Marketing.
There are assessment tests available for Henry Harvin’s Content Marketing course. You can use this to measure the depth of understanding of the concepts and tools used in this field.
Yes, Many freelance Content Marketing projects are available online. Henry Harvin’s Content Marketing course helps you understand this better and earn from home.
Yes, Henry Harvin’s Content Marketing course syllabus includes advanced tools and basic to advanced concepts. You will get the chance to practically apply these tools while doing the Internship for the Content Marketing course.
Henry Harvin’s Content Marketing course is suitable for beginners and professionals in the Content marketing arena. This is a career-building and enhancing course, beneficial for both.
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