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Digital marketing is an element of marketing that requires internet and online based digital technologies such as computers, phones, and other digital media and platforms to promote products and services. It started developing during the 1990s and 2000s, which changed the way brands and businesses use technology for marketing. As digital platforms entered into the market, people have started using digital devices instead of visiting physical shops. Digital marketing campaigns have become widespread, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content…

English is not just a foreign language; it is a world language. It has, therefore, become necessary to be well-versed in English. The demand for learning the English language is at an all-time high. This has automatically created a huge demand for English language teachers. Teachers who are experts at teaching the English language can get better paying, teaching assignments in foreign countries. The only catch is, having the TEFL certification. TEFL certification courses play…

We cannot deny that hard times usually take their toll on businesses. For example, there is a pandemic out there that has brought about millions of people’s deaths. Besides, many businesses have crumbled because they recorded a sharp decline in business transactions. Most people are at home, living in fear of the virus. Going out has become a difficult task, and there are specific guidelines people have to adhere to. At this point, most businesses…

Everyone around you struggles with an insecurity that they try to hide from the world. Sometimes their feelings and emotions betray those insecurities, sometimes they don’t. Either way, these insecurities hinder a person’s relationship-building abilities and weighs them down in life. That is why people should be empathetic individual, always strive to understand and share other people’s feelings and emotions. That is what empathy is all about. Unknown to us, sometimes we lead isolated lives…

If you’ve graduated and are looking for your first “real” job, or you are still in the first couple of years of your chosen career, this is the time to develop healthy spending, saving, and allocating habits. Following these five essential financial practices will ensure that you are living well now, providing for yourself in retirement, and well-prepared if you suffer a financial emergency between now and then. Practice #1: Invest in Your Employer’s Retirement…

When creating a successful marketing strategy for your business, taking the right data-driven decisions is vital. Using the correct data, you quickly identify your target market, what is working and what isn’t working with your campaign, and which areas and trends you need to focus on. So, how do you know the right data to use? With the help of digital marketing analytics tools, that’s how. Additionally, you must choose the right set of tools…

SEO is very important in business. It has the potential to bring more customers to one’s business and also provide a clear direction to the business. Studies have shown that this method is far better compared to the old dated traditional forms of advertisement and marketing. When the business makes decisions to invest in SEO marketing, it guarantees the business high output returns and good performance of the business. Boost your Businesses by increasing sales…

We may have a love-hate relationship with the so-called “influence marketing.” Not because we don’t think it is a legitimate practice – in fact, it is – but because too often it is done wrong. But before delving into it, do you know what exactly it is? Differentiate yourself with a Henry Harvin Certification Influence marketing is the process that begins by contacting influencers or “influential people”. They are people who have large numbers of…

For gym enthusiasts, the ongoing coronavirus lockdown has really messed up our fitness plans. Many gyms are closed, either as a safety precaution or as compliance to government lockdown regulations. Some gyms have started online training for their clients, but others don’t have the needed tech infrastructure to pull that off. If you are unlucky to be a member of a gym that isn’t offering online training, you probably are feeling demoralized right now. But…

Chapter 1: Getting Started! Definition:- Six sigma is the tool started for the process improvement, Six Sigma improves quality by identifying the defects in the system and removing them. It uses statistical methods and may create infrastructure for the people in the organization. Each sigma cycle has a specific purpose – 1. reduce pollution increasing customer satisfaction increasing the profit margin. The job description of six sigma professionals is now in demand. As…