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Content Writing + Digital Marketing Certification Training Course

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★ ★ ★ ★ ★  (4.5) 1567 + Rating

No. 2 Ranking in Content Writing with Digital Marketing Course in India | Trained 2735+ Participants | Get Exposure to 10+ projects | Acquire Expertise Through Training In content Writing Course | Classroom and Live Both Online Options Available| Digital Marketing.

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Key Features

Ranked

Henry Harvin Digital Writing Course has been ranked as Top 2 in the industry by Trainings360

Content Writing Online Course by Highly Qualified Trainers

Guidance of Certified and Multi-domain Experienced Trainers + End to End Support + Aim on Extensive Project Knowledge + Focus on practical purpose

Develop Skills of Content Writer with 10+ Projects

Acquire Expertise with 10+ Projects + Gain practical knowledge to become Content Writer + Enhance your skills with constant learning over a period of 1 year

Job guidance and 1-year support of Content Academy

Complete job support + Skill enhancement session for interview + E-Learning Access + 12 Monthly Brush Up Sessions

Globally Accepted Curriculum and Alumni Status

Globally accepted Curriculum Content Writing Certification + Henry Harvin Alumni Status to network with more than 2250 satisfied alumni + Certification CDCW + CDMC

Trusted by 180+ Corporates and 75+ Colleges

Trusted by Leading Corporates such as Abbott Pharma, Avon Cosmetics, Hostbooks, NTPC, SAB Miller, Apollo Tyres, Deloitte, Fidelity Investments & More. And 12+ IIM's including IIM Ahmedabad, IIM Bangalore & IIM Calcutta, and 7+ IIT's including IIT Bombay & IIT Delhi.


About the Course

Duration of Content Writing Online Course

  • Duration:
    Classroom Training: 24 hrs duration
    Live Online Training: 24 hrs duration
  • Candidates are given a certificate on clearing an online exam after training.
  • Constant support for the project with case studies along with monthly Brush Up sessions for 1 year is provided.

About the Content Writing Certification

Get a globally acclaimed testimonial certification after the training. Certified Content Writer + Certified Digital marketer (CCW + CDM) credentials will add to your prior achievements as an enhanced skill. Use it as a symbol of upgraded expertise with your name. Eg. Sandeep Kumar (CCW + CDM)


Trainer Profile of Content Writing Certification

Henry Harvin provides expert trainers with in-depth knowledge to become a  content writer. Their multidisciplinary experience helps the candidates to gain intensive knowledge regarding writing or drafting technical communication that is required in different occupational fields. These trainers focus on making the candidates industry-ready by helping them acquire the skill sets of a Content writing and digital marketing.


Membership Program

Henry Harvin Content Academy provides 1-Year Membership along with;

  • E-Learning Access: With Recorded Videos, Games, Projects, Case Studies
  • Brushup Sessions: Free 12 Brush Up sessions monthly for 1-Year
  • Internship: Henry Harvin or partner firms internships are assured
  • Job Opportunities: Total Job support with regular emails regarding openings
  • Interview Skills: Assistance in acquiring skills to clear interviews with Corporates

Career Benefits

  • With us at Henry Harvin evolve your writing skills to become a technical content writer.
  • Learn techniques to write high-quality, well-versed write-ups, and documents.
  • Achieve eligibility for better job opportunities and networks to grow in the field of content writing and digital marketing.
  • Make yourself available with a specialization in the technical writing certification program for higher positions in this field.
  • Acquire organizational growth or job roles with enhanced professional formatting & presentation skills with our technical writing course.
  • Upgrade your CV with certification credentials CCW + CDM and get professionally developed.
  • Become a qualified professional technical writer and get globally accepted with the course.

Learning Benefits

  • Understanding how to structure the documents which are the core tool covered in our technical writing course.
  • Understanding different forms of content and strategically playing with keywords while maintaining coherence in sentences/paragraphs.
  • Developing research skills through an advanced google search.
  • Learning the basic technique of editing and proofreading.
  • Learning how to simplify the process around medical writing- managing flow and cohesiveness and structure of research paper.
  • Acquiring knowledge as to how to brainstorm for topic ideas for research.
  • Learning to collect and collate data, references, and citations for the research paper.
  • Gaining expertise in analyzing the audience and content purpose.
  • Understanding essential skills and process of technical writing.
  • Managing grammar along with skills and processes to become a refined technical content writer.

Know the complete offerings of our Content Writing + Digital Marketing Certification Training Course



Frequently Bought Together

Course Curriculum

  • What makes writing effective
  • Strategically playing with keywords while maintaining coherence in sentences/paragraphs
  • Understanding different forms of content
  • Effectively communicating your writing ensuring readability and clarity
  • Developing research skills through advanced google search
  • How is technical writing different from business writing
  • Building clarity on what technical writers really do
  • Analyzing the audience and content purpose
  • Understanding essential skills and process of technical writing
  • Managing grammar along with skills and processes
  • Technical articles and papers
  • Technical report
  • Technical proposal
  • Technical specifications
  • Standard Operating Procedure
  • Introduction to medical writing
  • Qualifications and skills for becoming a medical writer
  • Easing the process around medical writing- managing flow and cohesiveness
  • Benefits of medical writing
  • What do medical writers write: Abstracts for medical journals and medical conferences, Advertisements for pharmaceuticals, devices, and other products, Advisory board summaries, Grant proposals, Poster presentations for medical conferences, Marketing materials, Slide presentations for medical conferences, etc
  • Who hires medical writers
  • Structure of the research paper
  • How to brainstorm for topic ideas
  • How to collect and collate data for research paper
  • References and citation
  • What makes a good white paper
  • Purpose of a white paper
  • Understanding plagiarism and ways to avoid it
  • Giving a final touch to the document: proofreading and editing
  • Understanding the style guides to ensure consistency
  • Tools for content writing- Canva, pixabay, etc.
  • Freelance vs In-house
  • Basics of digital marketing.
  • Understanding the process including visibility, engagement, targeted traffic, retention and conversion.
  • Digital Media Vs. Traditional Media.
  • Benefits of Digital marketing.
  • Latest Digital marketing trends.
  • Digital media marketing platforms.
  • Digital Marketing strategy for websites.

Prepare site structure.

  • All pages

Prepare wireframe of pages

  • Short Landing Page
  • Long Landing Page

Decide placements of important elements Patterns for Engaging Website Visitors

  • Pattern #1 - Pop-Ups
  • Pattern #2 - Pop Under Call-to-Action.
  • Pattern #3 - Inside Article CTA

Placement of call to actions Conversion Oriented Landing Page Design • Investment in Landing Page • Is it for me? • Critical Concerns to Address on Landing Page-. What is it?

  • What's the Next Step?

Introduction to SEM – Fundamentals & Case Studies

    • Consumer Journey

What is SEM? Why SEM?

    • What is Google Ads? Why Google Ads?
    • Google Network
    • Google Ads Terminologies
    • How Does the SEM Auction Work?
    • Structure of a Google Ads Account
    • Campaign Types – Introduction to Search, Display (Mobile App),
    • Creation of Search Network Campaign

Google Ads

    • Ad Formats Ad Text Policies
    • Ad Text Best Practices DKI
    • Ad Extensions Keyword Research
    • Tool – Keyword Planner & Estimator Keyword Match types
    • Keyword Strategies Landing Page Bidding and Budget
    • Optimizing the SN Campaign using the KW Planner, Match types, Ad Text best practices, etc.
    • Creation of Google Display Network
    • GDN Targeting Options
    • Display Ad Formats
    • Ad Gallery Tool
    • Conversion Tracking
    • GDN Campaign Creation - Demo
    • Remarketing
    • Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
    • Advanced Display: Smart Display Campaigns

​Mobile Ad Campaigns

  • Universal App Campaigns
  • Mobile-Specific Bidding and Targeting Strategies
  • Measuring Mobile Ad Performance and Conversions Report Editor
  • Optimization Strategies
  • Account Audit Demo

Technical SEO

  • URL Architecture
  • Page Speed Analysis (GTMetrix / YSlow )
  • Google Pagespeed Insights
  • 301 Redirects

Mobile SEO

  • Mobile Websites: Responsive, Adaptive, Dynamic
  • Optimizing for Voice Search Schema Markups
  • What is Schema & Why is it relevant to SEO?
  • Types - Micro, JSON-LD
  • Common JSON Schema Tags - Organization, Website,
  • Blog Posting, LocalBusiness
  • How Schema shows up in SERPs

Off-page SEO

  • What is Link Building?
  • Link Building Tactics
  • Manual Link Building Process
  • Link Building Metrics

Social SEO

  • Quora
  • YouTube Video SEO
  • Slideshare, Scribd and other social channels for SEO

Local SEO

  • What is Local SEO, Pigeon Update
  • Google My Business, Bing Places
  • Local Pages on your website
  • Local listings/citations SEMrush.com Backlink
  • Backlink audit of one website
  • How to audit backlinks of competitors and gain

SEO Audit, Tools, Measurement

  • What are SEO Audits?
  • Different Types of SEO Audits.
  • Complete SEO Audit with Checklist - Screaming Frog SEO Spider, SEMRush Backlink Audit, Page Speed Audit with GTMetrix / Google page speed Insights
  • Mobile Site Audit
  • SEO Reporting

SEO Resources, Careers in SEO

  • Top Blogs to follow for SEO
  • Free Learning Resources-Moz, Google Analytics
  • A career in SEO

Creating Content for Facebook & Social Media

  • Why Content is the foundation of SMM
  • Psychology of Social Sharing
  • Building Content That is Inherently Shareable
  • for Content Creation

What is Facebook Marketing?

  • Facebook Page Best Practices
  • KPIs to measure success
  • Facebook Insights
  • Facebook Business Manager

How does Facebook Advertising Work?

  • Facebook Ad Campaign Objectives
  • Facebook Ad Targeting trick to get leads at Rs.10

Instagram Marketing

  • Optimizing your Instagram business profile
  • Crafting an Instagram content strategy
  • Best Practices
  • Influencer Marketing on Instagram
  • Analytics & Measurement
  • Instagram Ads

Linkedin as a Marketing Platform

  • LinkedIn for Personal Branding
  • Brand Marketing on LinkedIn
  • LinkedIn Company Pages
  • LinkedIn Advanced Search
  • LinkedIn Premium

LinkedIn Ads

  • Types of Campaign
  • Audience Selection
  • Ad Creation
  • Tips to optimize the campaign
  • Trick to get qualified lead below Rs.100

YouTube Marketing - Introduction & Ad Formats

  • YouTube Ad Formats
  • YouTube Campaign Creation
  • Script Writing
  • YouTube Analytics
  • Video Campaign Optimization Tip
  • Final Assessment
  • Certificate Dispatch
  • Monthly Brush Up Sessions- Live Online (12months)


Know the complete offerings of our Content Marketing Course


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Get Ahead with Henry Harvin® Content Marketing Course Certification

  • Lead with CTW + CRW + CMW Certification

    Be assured to get acclaimed with our specific and precise Technical Writing Certification. The certification portrays the fact that you have extensive knowledge of drafting technical documents as well as research papers and medical write-ups. Learn how to analyze the audience and understand the essential skills and processes of technical writing to be successful professionals in any organization.

  • Get Transformed with a Henry Harvin Technical Writing Certification Program

    The technical writing certification course is a mandatory skill that introduces you to the world of professional writing. There is great demand these days for people with these refined skills to write technical articles, papers, reports, proposals, etc. With the extensive knowledge gained you can be ready to advance in a career in technical writing be it documents, research papers, or medical writing to set you ahead in any organization.

  • Display your Accomplishments

    Portray about your Certification of Technical Writing Course - on LinkedIn, WhatsApp, Instagram, Facebook, Twitter; Magnify your resume and share with your network across different domains.


Our courses and Course Certificates are trusted by these industry leaders

Know more about the value of this certificate in the industry

Why Henry Harvin for Content Writing + Digital Marketing Certification Training Course

Ranking

Ranked No.2 Technical Writing Online Course Program by Trainings360

Project Reviews

Thorough monthly brushup sessions over a period of 12 months. Get personalized feedback and support from our experienced Business Analytics Experts.

100% Fund Reimbursement

Get guaranteed reimbursement of your money if not contented after your first session.

Technical Mentor Support

Personal assistance with skill enhancement and career guidance with regular brush up sessions. Total support with video recordings, preparation for interviews, and answers for all your technical questions even after training sessions are over.

Affiliations

Henry Harvin Education cherishes affiliations from the American Association of EFL, UK Cert, UKAF, Content Writing Association in India, MSME & Govt of India & many more.



Know more about what makes Henry Harvin Content Marketing Course Best in the Industry

Content Marketing Course Training Certification Process

1

Registration

Get your registration for the Content Writing Course

2

Take Training sessions for Content Writing Online Course Program

Be present for the Content Writing Certification Course for gaining expertise in the required skillset and be eligible for the certification. In addition to it, if you missed or want to revisit some of the training sessions, you are provided with recorded videos of the sessions.

3

Real-World Projects From Industry Experts

Gather experience with real-world assignments and practical projects to upgrade the skills. Get the CDC + CDM certification for mastering the writing skills to become a proficient technical content writer that top companies search for.

4

Get the CDC + CDM Certification

As soon as you complete your course, receive a CDC + CDM Certification from Henry Harvin and add the Hallmark of CDC + CDM next to your name (For Example, Sandeep Kumar CDC + CDM . Post it on social media or get framed and increase your value in the industry.

Know more about how Henry Harvin alumni is making use of this Content Marketing Course certification

Upcoming Batches

Dates Batch Type Price Enroll
Starts Every Week Instructor-Led Live Online INR 22000

Registrations Open
Forbes.com
“Providing a conducive environment of learning through collaboration and garnering the ever-growing community”
India Today
Don Norman
“Giving a boost to vocational qualifications and practical knowledge which is the need of the hour”
Financial Express
Core77
“Ivy League level education with diverse course choices”
Bw Education
Core77
“Experience the Global quality education in your very own country”
News X

See Proof of our Batches

Interested? Lets Start With

Reviews

Aastha Sharma
★ ★ ★ ★ ★

I joined the Technical writing course at Henry Harvin with an aspiration to become a technical content writer. The course includes intensive learning of drafting technical papers, pointers to write a white paper and medical writings. The trainers provide in-depth knowledge about research skills that is a mandatory skill to do research papers and required in every organization. The course is perfect for professionals as well as freshers looking out for a career in technical writing. It can be an advantage for already working professionals for enhancing their knowledge to upgrade their opportunities for growth.

Vandana Duggal
★ ★ ★ ★ ★

I was working as a professional Content Writer for some years. I was receiving a lot of work for technical writing which I had to refuse due to lack of knowledge. I joined the Technical Writing Course at Henry Harvin which was perfect for me. The course gave me extensive insight into the right tools to upgrade myself to become a technical content writer. If you are interested in writing, the technical writing course will guide you to gain the required skills for technical, research, and medical writing.


Know the complete offerings of our Content Marketing Course

Henry Harvin Trainee Are Working At

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Know the complete offerings of our Content Marketing Course

Commonly Asked Questions

There are numerous advantages while enrolling with Henry Harvin including mainly 1-year Project experience sessions along with refresher sessions. It is the best technical writing online course with No 2 ranking. The course is trained by experienced and multi-domain expert trainers who provide complete guidance that will make you industry-ready.

By enrolling for technical writing online course you will be able to write and review documents. You will learn the main components of technical writing. The course will teach you to use the language which is essential for different forms of writing like official documents, research paper, or medical writing. It will enhance your ability to communicate thoughtfully and strategically through your writing skills. You will learn to reach your goal in a specific time frame. You will be able to start your career in technical writing effectively by offering a complete approach to your clients.

If you are looking for making a career in writing and aspire to become a technical content writer, the course will help you understand how to structure different forms of content, and how to strategically play with keywords while maintaining coherence in sentences/paragraphs. The course will enhance your research skills through advanced google search and teach you the basic techniques of editing and proofreading. You will learn to collect and collate data, references, and citations for research paper and gain expertise in analyzing the audience and content purpose.

Anyone can enroll in the course. However, it is advisable if you are at least undergraduate or have some basic knowledge of language and experience in writing.

There are a few options available if in case you miss a class. You can view recorded videos of your class or either attend the same class in another ongoing batch. You also have the option of changing your batch entirely.

No, there is no difference between the classroom course and the online course. The online course is provided for your convenience in regard to time, place, and device (mobile, tablet, laptop, desktop, etc.)

Excited to Learn?

Content Marketing Course in other cities

The course at Henry Harvin will help you develop the technical skills required for effective writing through a detailed process. The highly educated and experienced trainers will teach you the concepts, technicality of the language, and research. You will also learn how to write a number of different forms of technical writing like reports, laboratory reports, presentations, progress reports, research papers, etc.

The course is fully equipped with in-depth knowledge of several languages, styles, and structures that will be the core tool for becoming a technical content writer. A number of topics will be covered and you will be taught how to use language effectively to be able to streamline your writing and editing along with time management.

The course will also cover the importance of grammar, revision process, editing, proofreading, and working with editors. The course will explain plagiarism and ways to avoid it. They will be taught how to give a final touch to the document adhering to the style guides to ensure consistency. 

The course will benefit candidates aspiring to be technical writers in an organization, or writing research papers, whitepaper, or even medical writing like medical journals and medical conferences, advertisements for pharmaceuticals, devices, and other products, advisory board summaries, grant proposals, poster presentations for medical conferences, marketing materials, slide presentations for medical conferences, etc. 

The course is perfect for professionals as well as freshers looking out for a career in technical writing. Aspirants looking for a career in technical writing or people working in such organizations that require these skills on a regular basis can benefit greatly from this technical writing online course. It will help you use the digital platform effectively for gaining success.

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